Los Angeles · Coming Soon

Plata o Plomo

Plata
o
Plomo

A Narco Story

The World's First AI-Powered Narco Culture Museum Experience

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Four statements.
Every word of this deck proves them true.

01

The audience already exists.

330 million people globally watch narco culture on Netflix, HBO, and Amazon. It is the most-streamed genre on earth. Not a niche. Not a trend. A proven, massive, global audience.

02

The venue does not.

There is not a single immersive experience venue in the world built for this audience. Zero. The category is completely open. We are building the first.

03

AI makes it worth twice as much at exit.

Our proprietary AI guide — built on Google Gemini — doubles the acquisition multiple from 4–6× to 8–12×. The same reason software companies sell for more than retail companies.

04

The math is simple.

$4.5M buys 20% of the company. At our Year 5 acquisition target of $140M–$210M, that 20% is worth $28M–$42M. A 31× to 47× return on a category with zero existing competition.

What
We Are
Building

Plata o Plomo: A Narco Story is the world's first AI-powered narco culture immersive museum experience. A cinematic, multi-room journey through the history, culture, and human cost of the narco world — guided by Carmen, our real-time bilingual AI built on Google Gemini Live API.

The experience tours multiple American cities in a custom modular structure — owned, not leased — that disassembles and moves city to city. Each location runs simultaneously with a six-episode documentary series and a public health initiative directed by a Masters in Public Health professional.

This is not entertainment for entertainment's sake. This is the first institution in American history to take narco culture seriously as history, art, and public health simultaneously.

"The details are for the right conversations. If you are building in immersive experience, AI, entertainment, or cultural institutions — reach out."

Federal Trademark

PLATA O PLOMO™

USPTO #99769508 · Class 41

Federal Trademark

SICARIA™

USPTO #99752234 · Class 3

Investment Vehicle

Delaware C-Corp

File #10605363 · Active April 2026

Seed Round

$4.5M Open

20% equity · $500K minimum

Parent Company

Trapstars Entertainment

California LLC · EIN 42-2143192

Headquarters

Los Angeles, CA

rogelio@plataoplomoanarcostory.com

The Founder

Rogelio Alberto Romero — Founder & CEO Rogelio Alberto Romero

Rogelio Alberto Romero

Founder & CEO — Plata o Plomo Museum Inc.

Serial entertainment operator with direct relationships across Los Angeles nightlife, event production, and cultural sectors. Former operations director at Crazygirls, Spearmint Rhino, and The Holiday — three of Hollywood's highest-volume entertainment venues. Founded and operated a multi-location hookah business across Hollywood nightclubs before the pandemic.

The network, the cultural fluency, and the operational depth built across those years became the foundation for something that has never been done before.

Two federal trademarks filed. Delaware C-Corp active. $4.5M seed round open. Team confirmed. Attorney engaged.

Quod tango muto — That which I touch, I change.

Silver or Lead.

The seed round is open. The details are for the right conversations.
Reach out and we will take it from there.

Or reach out directly — rogelio@plataoplomoanarcostory.com  ·  (323) 806-0948